Tuesday, September 7, 2010

Have iPods eroded radio listening?

It’s a question we get often.  Actually no, it doesn’t.  In fact radio listening is UP!  Nielson Ratings latest research from the recent Spring ratings says radio reaches 91.4% of Americans age 12+  That’s 9 out of 10 Americans reached by radio each week!

While other media’s are experiencing erosion of their audience, radio is doing great! 

Why?

Biggest reason is we are mobile.  Americans are always on the go and we are on the go with them.  We reach consumers closest to their biggest purchase of the day.

Ready to reach those consumers today?  We love our listeners and we would love to tell them about YOUR products or services today!  Just give me a call and we’ll get started.

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